Welcome to the InsuranceAsia News Country Awards for Excellence 2023

We are delighted to announce the winners of the inaugural InsuranceAsia News Country Awards for Excellence 2023 for Thailand.

The awards are designed to recognise excellence in the insurance industry and reward the accomplishments of market-leading companies and outstanding individuals, and commend their pioneering efforts, innovation, and service to the insurance community.

The competition was fierce in every category, with numerous strong candidates. Our editorial team faced the challenging task of selecting the winners, making some tough decisions along the way.

Congratulations to all the winners! Your achievements are truly deserving of this recognition.

We would also like to express our gratitude to all those who participated. We value your contributions and eagerly anticipate your continued involvement next year.

The InsuranceAsia News Team
Email: [email protected]
Phone: +852 3421 0015

The Winners


  • Best Life Insurer

    FWD Life

  • Best Health Insurer

    Krungthai-AXA Life

  • Best General Insurer

    Bangkok Insurance

  • Best Digital Insurer


  • Excellence in Digital Transformation


  • Outstanding Customer Service

    Pacific Cross

  • Exceptional ESG Leader

    Thai Life Insurance

  • Most Creative Marketing Campaign


  • Most Innovative Product or Service


  • Most Impactful CSR Initiative

    Chubb Samaggi Insurance

  • Most Impactful ESG Initiative

    Krungthai-AXA Life


The award winners will be decided by our editorial team based on the submissions received, combined with thorough research, market knowledge and analysis. For categories where no submissions were received, our editorial team will examine market data and developments, in addition to regulatory filings, to decide the winners.

Each submission will be measured against objective evaluation criteria relevant to each of the categories. The entries will be evaluated based on a five-point scale that will assess the submission on the basis of:

  • Business performance
  • Measurable achievements
  • Innovation
  • Market impact
  • Strategic significance

The submissions will also be cross-referenced with relevant rating reports, regulatory filings, financial data as well as IAN’s proprietary research.